Citizens Bank - Made Ready

"Made Ready" tells everyone that Citizens is here to support the life you want to live, in the way you want to live it. That we celebrate people’s unique journeys with respect and authenticity, and acknowledge that when the future comes, it’s our experiences that make us ready to welcome it together. No two experiences are the same, because no two people are the same. We selected Questlove as talent because he embraces the non-linear journey and love of community like Citizens Bank.