
One X Studios Launch Party
To launch our newly formed Branded content studio, we threw a private client event to showcase the prowess of One X Studios and the power of branded content.

We created a content reel about what we had created. And we invited those we hoped to create more with.

We invited all of our favorite celebrities and clients to walk the red carpet and join our VIP experience.

guests and performances:
Robin Thicke/Alicia Keys/Sean 'Puffy' Combs/Timbaland/V boseman/rita ora/chris brown/janelle monae/deep cotton/nelly/Tory Lanez/Torion/BJ/the Chicago Kidd/Demetria McKinney/Tasha Cobbs/Kranium, Gun Play/4EY/the Future/alessia Cara/Avery Wilson/Ciara/Tamia/Jordin Sparks

In order to help our guests get to know us, we created a drink menu inspired by our leadership and a poster series inspired by our philosophies on branded content.

We interviewed our celebrity guests - asking them what they believe about content and how they hope to engage with brands in the future.

The evening began with a surprise visit from Robin Thicke.

Robin announced that performances were happening.

That's when Alicia Keys took the stage by surprise.

She jokingly told the crowd to shut up.

And debuted a surprise vocal performance and rapped on stage for the first time ever.

Wonderland was in the house. Jidenna performed Classic Man.

Rita Ora Debuted her soulful side.

Timbaland did a feature performance with V Bozeman. Their new single “Smile” ignited such an overwhelming response that Epic is rush releasing the single, set to premier on the new season of EMPIRE.

A sight not seen in years.

There were so many remarkable performances including Alessia Cara, slighted to be the voice of this millennial generation, and Avery Wilson, a young man with an old soul who is reminiscent of artists like Donnie Hathaway wowed the audience. Ciara rocked out with an incredible performance along with Tamia and Jordin Sparks who were all captivating.

