Role: Assc. Creative Director
Client: Verizon
Agency: Mcgarry Bowen
When Verizon announced its Powerful Answers Award,a competition seeking the most powerful and innovative solutions to some of the world's biggest challenges, the company challenged innovators, developers and entrepreneurs to create ideas that would leverage Verizon’s cloud, broadband and wireless networks to deliver great solutions and social good. In addition to the cash, the winners are connected to a wide variety of network, business development and marketing experts across Verizon to explore ongoing collaborations.
It was our job to:
1. Explain what The Powerful Award was
and
2. Show TDM's how the Verizon brand powers innovation.
Our solution: A powerful digital campaign, featuring a 10 episode documentary series that shows solutions to some of the world's biggest challenges and the innnovators behind them.